Bob is back with Season 2 of "The Creative Entrepreneur." On this episode he shares a chapter called "Defining Your Brand Focus" from his audiobook, "Branding Yourself Online."

Stuff mentioned on this episode:

Branding Yourself Online: 10 Steps to Creating a Potent Personal Brand Identity on the Internet

Ebook http://www.amazon.com/dp/B00IDCIJ50/

Audiobook http://www.amazon.com/dp/B00NPBYA6G/

And http://www.audible.com/pd/Business/Branding-Yourself-Online-Audiobook/B00NNYP7RQ/

The DIY Career Manifesto: The Unconventional Guide to Turning Your Talents and Know-How Into a Profitable Business

http://www.amazon.com/dp/B00ES54K86/

Watch or listen to all 30 Season 1 interviews at www.DIYcareerManifesto.com

Leave Bob a digital voice mail message at https://www.speakpipe.com/MrBuzzFactor

The music used at the beginning and end of the show is "Wake Up" by Bob Baker and Pooki Lee. Sample more songs at

https://soulmassage.bandcamp.com/album/opening-up-to-the-good

Want to know when new Creative Entrepreneur interviews are posted? Get on the VIP List at www.DIYcareerManifesto.com/ It's free and easy.

Direct download: S2E1_-_Branding_Yourself_Online.mp3
Category:general -- posted at: 4:52pm EST

Finally, we’ve reached the last segment in the 30 Ways to Become an Empowered Artist series. And I saved my best piece of advice for this final lesson.

I must have been a little loopy from recording 30 straight days of video – about three and a half total hours of content.

 

There’s even a blooper reel at the end. Please listen and let me know if I went too far. Should I be embarrassed? I’ll let you decide :)

This is the final installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

 

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

 

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 30_-_My_Best_Advice_for_Long-Term_Cr.mp3
Category:general -- posted at: 7:18am EST

Honing your own skills as a musician, visual artist or writer is great. But have you considered teaching and inspiring others to do the same thing?

If you already teach, this will reinforce why you do it. If you don’t currently instruct others how to engage in your craft, this will give you three solid reasons to try it.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 29_-_Three_Ways_Teaching_Can_Make_Yo.mp3
Category:general -- posted at: 10:19am EST

As we head into the stretch with this series, it’s time we talked about goals and action steps and getting stuff done.

There’s a lot of confusing advice out there on how to be productive and effective. Here’s the three-step process I use to make progress, be prolific, and live a fulfilling life.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

 

Direct download: 28_-_Three_Steps_to_Get_Important_S.mp3
Category:general -- posted at: 10:37am EST

As I emphasized in Part 21, consistency and repetition are two keys to long-term success for artists.

Are you staying in front of your most supportive peeps? Are you able to reach your fans in the most impactful way?

Listen to this important segment for the low-down.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 27_-_The_Most_Powerful_Way_to_Reach.mp3
Category:general -- posted at: 10:10am EST

If you want to generate more revenue as an artist, you have to ask for the sale and learn the art of making offers.

In this segment I cover the best ways to present your music, books and art so that people are eager to spend money on you.

Taking these simple steps will greatly increase your sales and prosperity.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 26_-_Simple_Ways_to_Increase_Your_Sa.mp3
Category:general -- posted at: 8:19am EST

There’s one mistake I see musicians, artists and writers make all the time.

If you are guilty of this, it’s ticking off your fans and costing you a lot of lost sales.

In this segment I pinpoint that problem and give you some easy solutions.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 25_-_How_to_Tick_Off_Your_Fans_and_L.mp3
Category:general -- posted at: 9:51am EST

Do you ever get frustrated by slow progress? Are you cynical because few people seem to give a damn about your music, your art, your book, or your creative output in general?

Do you find yourself praying for a big break? (Heck, you’d probably settle for a break crumb at this point.)

Here’s one solution: Maybe you just need to get your ASK out there more often!

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 24_-_The_Art_of_Getting_Your_ASK_Out.mp3
Category:general -- posted at: 11:35am EST

Hopefully you know the importance of communicating with your fans. You should also know the many benefits of allowing your fans to communicate with you.

But there’s a third element that is crucial to your long-term success as a musician, artist, writer, and creative entrepreneur. I discuss that and the Fan Engagement Triangle in this segment.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 23_-_Why_You_Need_This_to_Sustain_a.mp3
Category:general -- posted at: 8:41am EST

Admit it. If you’re like most humans, you are confused, frustrated and overwhelmed by Internet marketing.

What’s the best way to use social media and the Web to promote your music, art, writing, and more?

The good news is, there’s an easy way to look at the online world. The Octopus Marketing Formula gives you a simple framework upon which you can build your entire Internet promotion plan.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

 

Direct download: 22_-_The_Octopus_Marketing_Formula_f.mp3
Category:general -- posted at: 9:18am EST



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