If you want to generate more revenue as an artist, you have to ask for the sale and learn the art of making offers.

In this segment I cover the best ways to present your music, books and art so that people are eager to spend money on you.

Taking these simple steps will greatly increase your sales and prosperity.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 26_-_Simple_Ways_to_Increase_Your_Sa.mp3
Category:general -- posted at: 8:19am EDT

There’s one mistake I see musicians, artists and writers make all the time.

If you are guilty of this, it’s ticking off your fans and costing you a lot of lost sales.

In this segment I pinpoint that problem and give you some easy solutions.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 25_-_How_to_Tick_Off_Your_Fans_and_L.mp3
Category:general -- posted at: 9:51am EDT

Do you ever get frustrated by slow progress? Are you cynical because few people seem to give a damn about your music, your art, your book, or your creative output in general?

Do you find yourself praying for a big break? (Heck, you’d probably settle for a break crumb at this point.)

Here’s one solution: Maybe you just need to get your ASK out there more often!

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 24_-_The_Art_of_Getting_Your_ASK_Out.mp3
Category:general -- posted at: 11:35am EDT

Hopefully you know the importance of communicating with your fans. You should also know the many benefits of allowing your fans to communicate with you.

But there’s a third element that is crucial to your long-term success as a musician, artist, writer, and creative entrepreneur. I discuss that and the Fan Engagement Triangle in this segment.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

Direct download: 23_-_Why_You_Need_This_to_Sustain_a.mp3
Category:general -- posted at: 8:41am EDT

Admit it. If you’re like most humans, you are confused, frustrated and overwhelmed by Internet marketing.

What’s the best way to use social media and the Web to promote your music, art, writing, and more?

The good news is, there’s an easy way to look at the online world. The Octopus Marketing Formula gives you a simple framework upon which you can build your entire Internet promotion plan.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page.

 

Direct download: 22_-_The_Octopus_Marketing_Formula_f.mp3
Category:general -- posted at: 9:18am EDT

This could very well be the cure for SAS (Struggling Artist Syndrome).

Hobbyists create and promote their art when they can, when they feel like it, and when it’s convenient.

Creative Pros use this key factor to ensure their livelihood and legacy. Which one are you?

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page. It’s a mission I’ve been on my entire life that I, with your help, want to turn into a worldwide movement!

So watch or listen and enjoy the daily dose of inspiration for 30 days! And if you like what you hear, please share this with your friends!

Direct download: 21_-_The_Key_Factor_That_Separates_C.mp3
Category:general -- posted at: 9:40am EDT

You’ve heard it before: To be a successful creative entrepreneur, you need to wear many hats – including a separate marketing and sales hat.

Listen up as I explain what’s wrong with that analogy. Hearing this will help you engage in a much more comfortable and authentic form of self-promotion: creative marketing.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page. It’s a mission I’ve been on my entire life that I, with your help, want to turn into a worldwide movement!

So watch or listen and enjoy the daily dose of inspiration for 30 days! And if you like what you hear, please share this with your friends!

Direct download: 20_-_Do_This_to_Make_Your_Marketing.mp3
Category:general -- posted at: 10:32am EDT

How do you talk to your fans when you want them to attend your events, buy your stuff, or support you in some other way?

If you promote yourself the way most artists do, you may do more harm than good. Listen up as Bob explains the key ingredient to getting significant fan support and sales.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page. It’s a mission I’ve been on my entire life that I, with your help, want to turn into a worldwide movement!

So watch or listen and enjoy the daily dose of inspiration for 30 days! And if you like what you hear, please share this with your friends!

Direct download: 19_-_The_Secret_to_Getting_Fan_Suppo.mp3
Category:general -- posted at: 9:18am EDT

How do you respond when someone asks The Question?

“So, what kind of music do you play?” Or “What is your book about?” Or “What style of artwork do you do?” Or “What is your one-woman show about?”

How do you answer that? How in the heck do you describe what you do … in a way that is clear, meaningful and intriguing?

I answer those important questions in this segment.

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page. It’s a mission I’ve been on my entire life that I, with your help, want to turn into a worldwide movement!

So watch or listen and enjoy the daily dose of inspiration for 30 days! And if you like what you hear, please share this with your friends!

Direct download: 18_-_How_to_Create_a_Brand_Identity.mp3
Category:general -- posted at: 9:31am EDT

When it comes to marketing your creative output, your message needs to be clear and specific. That’s why it’s vitally important to focus your efforts on a certain type of person.

In this segment I spell out the best ways to identify your ideal fan (and paying customer).

This is another installment in a series of daily videos and audio podcasts that cover “30 Ways to Become an Empowered Artist.

It’s part of a month-long crowdsourcing campaign – my first ever – for a new book called “The Empowered Artist” – a call to action for musicians, writers, visual artists, and creative entrepreneurs of all kinds.

But it’s much more than that. Learn more on this Empowered Artist Movement page. It’s a mission I’ve been on my entire life that I, with your help, want to turn into a worldwide movement!

So watch or listen and enjoy the daily dose of inspiration for 30 days! And if you like what you hear, please share this with your friends!

Direct download: 17_-_How_to_Identify_Your_Ideal_Fan.mp3
Category:general -- posted at: 10:27am EDT



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